7 Benefits of Free Halal Certification for MSMEs & Culinary Businesses

What is Free Halal Certification? 

Free halal certification is an official government program that enables MSMEs to manage the legality of food, beverage, cosmetic, and traditional medicine products at no cost. This program was designed to help businesses enhance consumer trust and expand their market reach. 

Many entrepreneurs are unaware that halal certification is a crucial factor in determining product competitiveness in both local and international markets. 

Why is Halal Certification Important? 

Halal certification is not just about labeling, but also: 

• Increasing customer trust 

• Expanding market reach (locally & globally) 

• Complying with government regulations 

• Maintaining quality & production standards 

According to BPJPH data, the demand for halal products in Indonesia has continued to increase annually. This means that businesses without a halal label will struggle to compete. 

Types of Halal Certification Services 

There are two main pathways for obtaining halal certification: 

1. Free Halal Certification Program (SEHATI) 

• Specifically aimed at MSMEs 

• Fast and free process 

• Suitable for simple, low-risk products 

2. Regular Halal Certification 

• Applicable to large companies or products with complex processes 

• Administrative fees apply 

• More in-depth audit process 

If your business is an MSME, take advantage of the free halal certification program to avoid significant costs. 

Free Halal Certification Requirements 

To register, businesses must meet several requirements: 

• Products are not high-risk (e.g., homemade food/drinks) 

• Raw materials are clear and halal 

• Simple production process 

• MSMEs already have a business permit (NIB/OSS) 

These requirements are easier than regular halal certification, which requires more complex documentation. 

Who is Involved in the Halal Certification Process? 

Several parties play a crucial role in the process: 

• BPJPH (Halal Product Assurance Agency) – the official regulator 

• LPPOM or LPH – the halal inspection body 

• Halal Auditor – who conducts on-site inspections 

• Business Actors – the parties registering the product 

The involvement of these multiple parties ensures that halal certification is truly credible and recognized nationally and internationally. 

How to Get Free Halal Certification 

Here are the practical steps: 

1. Register via halal.go.id 

2. Complete your business data and supporting documents 

3. Determine the products to be certified 

4. Simple verification and inspection process 

5. Halal certificate is issued 

This process is usually faster than regular halal certification. 

The Major Benefits of Free Halal Certification for Businesses 

1. Products gain greater consumer trust 

2. Sales increase significantly 

3. Access to major marketplaces and retailers 

4. Meet export requirements to Muslim-majority countries 

5. Enhance brand reputation 

6. Open opportunities for B2B collaboration 

7. Free → no additional costs 

Don’t let your business fall behind the competition just because it’s not halal. 

Register your product now for the free halal certification program from BPJPH or regular halal certification from LPPOM (formerly: LPPOM MUI). 

Conclusion 

Obtaining free halal certification is a strategic step for MSMEs and culinary businesses to enhance consumer trust and expand their market reach. By understanding the halal certification requirements, knowing who is involved in the halal certification process, and understanding how to obtain halal certification through the official BPJPH program, businesses can more easily achieve product legality without incurring excessive costs. Both the free halal certification program and the regular halal certification pathway provide significant benefits in maintaining product quality, trust, and competitiveness. So, don’t delay—get your business halal certified now to increase trust in your products and boost sales! 🚀 

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FAQs Regarding Free Halal Certification 

Who can get free halal certification? 

MSMEs with low-risk products, clear raw materials, and simple production processes. 

How long does the free halal certification process take? 

Generally, it’s faster than regular certification, taking around 15–30 business days, depending on the document verification process. 

What’s the difference between free halal certification and regular halal certification? 

Free for simple MSMEs, while regular certification incurs a fee and applies to businesses with more complex production processes. 

How do I register for free halal certification? 

Through the official portal ptsp.halal.go.id by completing your business data and supporting documents.