McDonald’s Indonesia has obtained a halal certificate for 32 years through LPPOM MUI. This is done to maintain public trust in its products’ quality, safety, and halalness. That way, Indonesian Muslim consumers can consume its products safely and comfortably.
BPJPH halal certification is an obligation that must be complied with by business actors. This is stated in Act No. 33 of 2014 concerning Halal Product Assurance (UU JPH) and its derivatives. This is also an answer to the demands of Indonesian consumers, the majority of whom are Muslim. This was conveyed by the Director of Partnership and Halal Audit Services of the Assessment Institute for Foods, Drugs, and Cosmetics Indonesian Council of Ulama (LPPOM MUI), Muslich, on March 14, 2024, at McDonald’s Salemba Raya, Central Jakarta City.
“Halal certification is a reflection of the company’s commitment and responsibility towards consumers. We appreciate how McDonald’s Indonesia has consistently continued to carry out halal practices and ensure that all processes in the supply chain are guaranteed halal since 1994. We hope that this commitment will continue to be maintained well in the future,” explained Muslich.
According to him, McDonald’s Indonesia’s achievements prove that halal certification can provide added value for business actors to expand their market. This is also a real example of implementing the Halal Product Assurance System (SJPH). Since the first halal certification, products have been the focus and management called the halal product management system.
In terms of ingredients, the most challenging point of SJPH is obtaining halal ingredients. McDonald’s Indonesia has excellent capabilities to ensure that all its ingredients are halal-certified. Meanwhile, LPPOM MUI provides a system to review new materials to ensure all criteria are met.
“Materials are a challenge, especially since many new products are launched. A business that can prepare halal ingredients can be said to have met 95 percent of SJPH. In the future, because the government has imposed a mandatory halal certificate for food and beverage products, there will be more choices of halal materials,” explained Muslich.
Meanwhile, Director of Supply Chain & QA PT Rekso Nasional Food, Ronni Rombe, said McDonald’s Indonesia has implemented four pillars to maintain its halal commitment in restaurants throughout Indonesia. First, human resources. In this aspect, his party conducts training assisted by institutions that have the competence to conduct halal supervisor competency test training. Persons who have received the training spread their knowledge to all McDonald’s Indonesia restaurants in Indonesia.
Second is the supply chain. McDonald’s Indonesia has collaborated with suppliers who already have halal certificates, both from products, halal transportation/forwarders, halal storage, or logistics, until the product reaches the hands of consumers. Third, according to Ronni, the contaminant factor is that his party always reminds its customers not to bring food and drinks from outside the restaurant. This is to prevent the possibility of contamination of McDonald’s Indonesia products.
Fourth, McDonald’s Indonesia conducts regular internal audits. The party has a Quality Control (QC) team tasked with annual internal audits. This ensures the product’s quality, nutrition, and halalness are adequately maintained.
All of these points must be implemented to meet SJPH. In addition to McDonald’s Indonesia, many other fast food restaurants consistently maintain the halalness of their products. You can see a list of halal-certified fast food restaurants on the LPPOM MUI website at www.halalmui.org or the Halal MUI application, which can be downloaded from Playstore. Consultations regarding various international standard inspection services offered by LPPOM MUI can also be accessed via hotline 14056, Whatsapp +62811-1148-696, and email [email protected] (YN)
